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This voluntary initiative came from Green economy policies, practices and initiatives
Description/achievement of initiative
Mexico City, one of the largest and once most polluted cities in the world, is demonstrating that an
agenda shift toward environmental sustainability is possible.
Source: The ICLEI Case Study series
The transportation and mobility components of Mexico City's Plan Verde (Green Plan) agenda, designed to lead the city towards a state of EcoMobility, was launched in 2007. The plan is based on a multi-component strategy to reduce traffic congestion and reduce greenhouse gas (GHG) emissions. The strategy has resulted in a set of programs to improve and expand public transportation systems, as well as offer more cycling and walking options. Citizens are being educated about the importance of sustainable mobility's role in fostering a healthier, more mobile, and safer city. The Green Plan emphasizes local action, in particular, through initiatives such as the Hoy No Circula (Today Don't Drive) and Muevete en Bici (Get on your Bike) programs. Mexico City's leadership under Mayor Marcelo Ebrard, who also serves as Chair of the World Mayors Council on Climate Change, was developed in consultation with multilateral organizations, NGOs, scientists, academic experts and the private sector as well as enjoying strong citizen support.