The 'WAY' is acronym for West African Youths for SDG 3 campaign . The WAY Campaign is a West African - focused platform for young people (adolescents and youth) to advocate and engage on global health and health related sustainable development issues. The platform engenders action through individual and group feats, as well as through partnerships with other youth structures and key institutions at national and international levels. Individual membership is voluntary and drawn from all works of life, including sectors and collaborates with all key nonstate actors that have a common vision.

The kernel of the Campaign is twofold; direct advocacy for SDG 3 by youths to key policymakers and relevant agencies and through peer-to peer communication on various platforms and media, especially socially media. The capacity of youth that are involved are built through well-delivered training and mentorship for SDG 3 advocacy.

The capacity of youth that are involved are built through well-delivered training and mentorship. For SDG 3 advocacy is at the heart of the programme with a strong component or sub-programme being the Virtual Public Health internship where youth leadership skills are built and their social media skills are honed to optimally campaign for key health issues.

The WAY Campaign has a governance and accountability structure for developing and delivering the vision primarily driven by the youth and stakeholders. The WAY Campaign will partner with ECOWAS , WAHO, and member countries in the region in achieving health-related development goals with  SDG 3 as the fulcrum of all interventions towards ensuring that health and wellbeing are the rights of all citizens.The WAY Campaign was formally activated on May 2016, by the West African Academy of Public Health (WAAPH) in collaboration with its partners, with its virtual internship programme which started with a cohort 10 interns as the kernel to promote and build the larger WAY programme.There is a WAY Campaign Core Technical Board (CTB) made up of key partner organisations which makes most of the key decisions , with the West African Academy of Public Health (WAAPH) serving as the The Way Campaign secretariat. The focal person for the programme is a programme officer of WAAPH who coordinates the secretariat and programmes and reports to the CTB Chair and members of the CTB. There are also supposed to be at least one country volunteer representative in every country in West Africa working with the campaign secretariat. There is an Advisory Committee that is made up of 10 seasoned policymakers , businessmen and development practitioners who support in strengthening the vision and ensuring that the mission is met.

West African Academy of Public Health Academy of Learning Nigeria White Ribbon Alliance Nigeria Innovation and Access to Development Initiative Synergy PMP