Didart produces cultural educational kits that allow students to create their own art pieces with natural materials and to learn about the artisanship using augmented reality technology. By encouraging fine motor skills, didart guarantees childrens trascendental learning process through a different interaction. The material comes from natural resources that indigenous artists from around the world and distributed for providing children with the creation of the final craft quantities. Through this business model, it is possible to generate income for artisans in different parts of the world revaluing the handcrafted work and securing a steady income to them.

DIDART helps women artisan in rural areas through two objectives: Buying the raw material by stablishing them as suppliers to secure an immediate income for them and sharing the cultural vision with children. In this stage of sharing the cultural vision, our partners have helped DIDART by incorporating their volunteers as part of their Corporate Social Responsibility. It is important to highlight this in terms of our vision; The more schools obtain this model, greater job opportunities for artisans and this is the reason DIDART started in the first place. Growing means not just for the company, but for the people working on it, the volunteers, and the artisans. Then in the second objective, we continue improving women artisans quality of life by reinforcing business strategies for them to continue doing their business and be self-sustainable. They continue creating their handcrafts and selling it to their local markets but having extra tools in the managerial and innovative aspect through our follow up. The strategy of children doing the handcraft is first, share the resources of the artisans to create empathy and share this new cultural vision with their parents. Creating competitive markets.

Based on DIDARTs successful implementation in Guatemala and El Salvador, we believe we can leverage that experience and knowledge to provide value we are promising to provide in the US market by our complex guide, partnerships and training. (Face to face and through online resources)

Didart started in Guatemala (2014) by the inspiration of a young visionary entrepreneurial woman, Crista Nunez, that wanted to conserve and promote Guatemalas culture as the symbol of her country roots and values. After the success of Didart in Guatemala, Didart also went onto establishing itself in El Salvador. Didart aims to get the US chapter to be operational by the end of 2017. We will begin our operation with Boston as the first market in US. We plan to expand to schools in at least 10 cities and have national presence through our online sales by the end of the second year of operations. Impacting over 30,000 children. By the end of year 2 we want to expand our presence to India and Mexico.

Farmer-to-Farmer (USAID), Jaguar Energy, PepsiCo Guatemala, CBC , Museo Miraflores, Museo de los nios (Guatemala), Saul Bistro, Give