Status of initiative: N/a
Description/achievement of initiative

The SBA Sustainable Mobility Project is a cross-sector collaboration to lead an Australian business response to the challenges and opportunities of meeting Sydney’s mobility needs more sustainably. The project’s aim is to explore what sustainable mobility means for Sydney and how business can bring forward solutions that can shape mobility; through collaborative engagement, innovation and new business models.

Implementation methodologies

Over its three year duration, the Project will bring together business, government and representative stakeholders to: - Identify what sustainable mobility means for Sydney - Understand business mobility needs, risks and opportunities - Develop a baseline of Sydney–relevant sustainable mobility indicators and corresponding data - Identify business-led solutions to the mobility challenge Sydney and identify the steps required to achieve this in an Action Plan - Promote implementation and scaling up of these solutions.

Arrangements for Capacity-Building and Technology Transfer

The SBA Mobility Project will publish a series of reports. The first called A Business Perspective to Sydney's Mobility Challenge to be published on 29 November 2016). In addition, the Project has started an extensive and comprehensive stakeholder dialogue with business; to listen to business mobility needs, challenges, opportunities and risks and understand how business can unite to affect change. Project engagement is being undertaken through surveys, interviews, a series of roundtables as well as ongoing discussions with our corporate Project WorkGroup. The first Roundtable was held in October 2016. The project will also create links between identified solutions and existing Australian mobility initiatives and corporate programs and accelerating policy to Government to address business and societal mobility needs.

Coordination mechanisms/governance structure

The Project is lead and managed by Sustainable Business Australia (SBA). It is chaired by SBA Member, NRMA and the WorkGroup includes SBA Members, AGL, David Jones, Energetics, Jacobs, KPMG, IAG, the National Australia Bank, Presync and Unilever. The project also received financial and data support from Transport for NSW. SBA is the Australian regional Network Partner of the World Business Council for Sustainable Development (WBCSD) and the Project sits under the umbrella of the WBCSD global sustainable mobility project.


Lead = Sustainable Business Australia (SBA); Chair = NRMA; Project WorkGroup = AGL, David Jones, Energetics, Jacobs, KPMG, IAG, the National Australia Bank, Presync and Unilever Australia
June 2017
Action Plan: A Business Plan for Sustainable Mobility in Sydney
March 2017
Report: How Business can Shape Mobility
March 2019
Solutions TBD
November 2016
Report: A Business Perspective to Sydney's Mobility Challenge
Sustainable Development Goals and targets
Goal 11
11.2 - By 2030, provide access to safe, affordable, accessible and sustainable transport systems for all, improving road safety, notably by expanding public transport, with special attention to the needs of those in vulnerable situations, women, children, persons with disabilities and older persons
Resources devoted to implementation
Financing (in USD)
22,000 USD
Other, please specify
Membership fees from SBA Members in Project WorkGroup
Staff / Technical expertise
NRMA Staff - 0.5 days per week
Staff / Technical expertise
SBA Staff - 3 days per week, plus volunteer assistance
This initiative fulfils the SMART criteria.
Location: Sydney, Australia
Date of completion: March 2019
Operating in countries
Partner connections
Contact information/focal point(s)
Rebecca Edwards,

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