Status of initiative: N/a
Description/achievement of initiative

Kimberly-Clark Corporation commits to pursue its ambitious goal to transition 50% of wood fiber sourced from natural forests to alternate fiber sources by 2025.

Implementation methodologies

Kimberly-Clark is committed to sustaining natural forests. In 2011, the company used approximately 2.48 million metric tons of virgin fiber. With its manufacturing needs representing 6 percent of total market pulp demand, the company must support a sustainable supply of fiber—sustainable not simply for its requirements but equally for the health of the global ecosystems. In the past—when Kimberly-Clark owned and managed woodlands—it was a leader in sustained yield forestry and maintained active tree-planting programs. Now that K-C has divested its woodlands and pulping assets, it remains committed to ensuring that its supply chain is environmentally responsible and has embraced sustainable forestry principles. Forests are so important that the business community, including Kimberly-Clark, must continuously and collaboratively work to preserve these natural resources.

To transition fiber sourcing from natural forest sources, K-C is investing in both R&D and capital, and putting in place development agreements with partners to exploring high-potential alternatives to the traditional fiber sources used in our industry (trees and traditional recycled paper streams).

Please kindly refer to the following deliverables.

Arrangements for Capacity-Building and Technology Transfer

Coordination mechanisms/governance structure


Kimberly-Clark Corporation
Transition 50% of its wood fiber sourced from natural forests to alternate fiber sources.
Sustainable Development Goals and targets
Resources devoted to implementation
This initiative does not yet fulfil the SMART criteria.
Action Network
Location: GLOBAL
Date of completion: 2025
Operating in countries
Partner connections
Contact information/focal point(s)

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